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Blog | 6 min read
October 25, 2021
October 25, 2021

ProducePay’s Daily Market Report: daily market prices & alerts on your crops

There are many financial risks involved within the produce supply chain in the production, distribution, and marketing of fresh fruit and vegetables. These risks cannot be completely eliminated, but they can be minimized to acceptable levels, provided that adequate information is available to achieve the minimum certainty required by participants in the production chains to do business.

For fresh fruit and vegetable producers based outside of the U.S. a crucial stage in their production chain is the export and import of products, which involves many associated risks. Many times, during this stage, what initially appeared to be an excellent business deal, ends up being a terrible experience, with related losses of time and money.

The best way to overcome the uncertainty involved in trading perishable products whose prices are constantly changing is to have key information that provides visibility on what could happen in the short term, which is the level of visibility that an agribusiness exporter requires to operate efficiently, avoiding surprises for not being aware of what is happening.

Trade between Mexico and the United States

Given the proximity of Mexican farmers to the U.S. market, one of the most important markets globally, both in terms of volumes and prices, it is normal for them to want to export their products into the U.S..

Mexico and the United States have always had a great commercial movement, especially in agri-food products, constituting in fact, one of the most important commercial flows in the world in agri-food issues, with products such as avocado, berries and tomatoes leading exports.

However, the fact that this commercial flow between the two countries is necessary for both parties does not imply that the sending and receiving of products is easy, because there are several types of guidelines that must be complied within order to keep commercial shipments flowing; phytosanitary, legal, and commercial guidelines that must be complied with in order to be in accordance with the legislation.

Additionally, in order to export products from Mexico or import products from the United States, it is necessary to know the details of the market, which are often specific for each product, something that generates an important entry barrier that benefits those who are already in the chain but makes access difficult for those who want to start moving their products, whether they are farmers or exporters.

Crucial information for exporting and importing

Anyone who exports and imports agricultural products between Mexico and the United States knows that they work with a certain level of uncertainty and are used to dealing with it, which implies accepting that there is certain information that they do not know and that could put their business at risk, especially because the agri-food sector can be affected by decisions taken in relation to political, social, environmental and other issues, but not necessarily with agricultural production, which, of course, must be known in detail.

The essential information for export and import of agricultural products is as follows:

  • Current and historical prices for the products of our interest, but also for related products, both for the main shipping points and the main market points.
  • Volume of the products of our interest entering the U.S. market, since in general, when supply increases above demand, prices fall, although this is not the only factor determining prices.
  • Adverse weather conditions in the main production areas, which may affect the supply for a certain period of time.

They are not the only factors, but they are the ones that carry the most weight, and all the essential information you need to make your business work is available to you through our Daily Market Report, to which you can subscribe for free.

What do we offer with the Daily Market Report?

The Daily Market Report is a consolidated and constantly improving platform, through which we provide you with information extracted from different databases, which is filtered and processed by our specialists, so that you have at your disposal the relevant information that allows you to make the strategic decisions that your business requires.

An interesting point is that you can generate your own personalized list with the products you are interested in through the Daily Market Report, so it will be much easier for you to track them.

If you need more specific information, you can review the full report, where you will find prices for the different shipping points and terminal market points and prices by grades, calibers, or packages, depending on the products you follow. You can also review the volume entering the U.S. market and where this volume is coming from.

Commodity pricing can be viewed by shipping point, which is the selling price in the United States and is the closest to the direct prices in the field or handled by the distributors. You can also check the market prices in select U.S. cities, such as Los Angeles, Atlanta, Boston, Chicago, Baltimore, etc., which are slightly higher than the shipping point prices because they are further along the supply chain and are the closest to the selling price to the final consumer.

Another great advantage is that you will be able to consult weather alerts in real time for the main production areas of the crops you are interested in, which will give you an idea of whether the supply could decrease at any given moment.

The subscription is completely free and currently more than 36,000 subscribers receive daily, from Monday to Friday, the low, medium, and high prices of the agricultural products of their interest.

Why our Daily Market Report works?

Through our Daily Market Report, we provide crucial information for your exports and imports to be successful; reliable information so that you have visibility on what is happening in the market.

To achieve this, we have a specialized technical team that verifies and validates the information in real-time through a robust system developed in-house.

Our team is integrated by specialists in agricultural production and international trade, systems analysts, risk, finance and logistics, who work together to generate the information on agri-food products for which you need visibility.