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What brings you to ProducePay?

  • Manage your Pre-Season application.
  • Explore Market Insights.
  • Access Trading Solutions.
  • Manage and Upload Shipments
  • Track Payments

“All of our crops are in high demand and we wanted to increase our growing capacity, but we didn’t have cash on-hand to invest directly in our growth.”

Roberto Ruíz Sánchez
General Manager of Agrícola 76

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Company

Agrícola 76

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Location

Sonora, Mexico

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Profile

Grower

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Challenge

Grow production
capacity to meet
increasing demand

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Solution

Pre-Season
financing

Agrícola 76 is an organic produce grower based in Sonora, Mexico. They cultivate Persian cucumber, grapes, cherry and Roma tomatoes sold primarily to the United States and Canada.

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The challenge: 

Expand operations
to meet growing consumer demand.

“Increasing growing capacity by planting additional crops requires a lot of upfront capital from a partner who understands our business and crops.”

Roberto Ruíz Sánchez
General Manager of Agrícola 76

Agrícola 76 is an agricultural production company that cultivates and exports high-quality, organic produce. They wanted to expand their operations to meet growing customer demand, but Agricola 76 didn’t have the working capital to develop additional growing capacity at the beginning of the season when they most needed it.

They tried to work with traditional banks to secure financing, but the application process was slow and complicated. The bankers they spoke with were not helpful, and they demanded so much paperwork that the entire process became costly in terms of time and money.

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The solution:

Pre-Season financing
with no land collateral requirement

“We found it incredibly difficult to get financing from banks, but ProducePay’s service was easy and fast because they already understood what we needed.”

Roberto Ruíz Sánchez
General Manager of Agrícola 76

Agrícola 76 realized that they didn’t just need capital but also the right partner who understood the needs of their business. By working with ProducePay, Agrícola 76 finally had a partner who could provide the working capital they needed and the financing options designed specifically for growers like them.

Unlike the banks, ProducePay was easy to communicate with, supportive and needed far less paperwork for their application. And because they were willing to accept product as a guarantee for financing, Agrícola 76 didn’t have to offer their land as collateral.